ANALISIS SEMIOTIKA CHARLESS SANDERS PEIRCE PADA COVER MAJALAH TEMPO “JANJI TINGGAL JANJI’

  • Rizka Amalia Dewi
  • Rachmi Kurnia Siregar
Keywords: Magazine cover, Tempo, Semiotics analysis, Attenuation of KPK, Pinocchio

Abstract

One of the magazines that has a caricature cover picture is Tempo magazine. On September 16, 2019, Tempo performed a cover titled "Janji Tinggal Janji" about the shadow of President Joko Widodo who had a long nose like Pinocchio. This illustration is associated with the weakening of the Corruption Eradication Commission. Long-nose shadows pose the pros and cons of the community, including social media. Researchers were interested in researching the cover of " Janji Tinggal Janji" to know the use of the cover with the semiotic theory of Charles Sanders Peirce. This theory emphasizes the Triangle Of Meaning Of sign, object, and Interpretant. Researchers also interviewed the Tempo editor. Research results based on the analysis of the semiotic theory of Peirce, the shadow mark of the long-nosed Pinocchio is associated with the appointment of the president who previously said would strengthen the KPK but the fact is not. Research conclusion, caricature picture reflects the content of the headline 16 issue of September 2019 concerning the revision of the KPK law and the election of the chairman of the KPK 2019-2023 period without absorbing the aspirations of the community is contradictory with the statement of the Tempo's moral message to the heart through a Pinocchio-like caricature on his nose, is a form of reminding one another among his fellow friends. As well as symbols with broad pursuits and free interpretation. Tempo Parties are advised to consider more in making caricatures so that not many contain contradictory, continue to maintain and enhance its trademark by displaying the uniqueness of the caricature magazine cover.

Published
2021-06-01
Section
Table of Contents