PEMANFAATAN CHANNEL YOUTUBE “PRAZ TEGUH” SEBAGAI PEMENUH HIBURAN BAGI SUBSCRIBER

Abstract

This study aims to determine the use of Praz Teguh's YouTube channel as a medium for fulfilling entertainment for subscribers. By using a qualitative approach. The problem of this research is how to use the YouTube channel Praz Teguh as a medium of fulfilling entertainment for subscribers. This research approach is a qualitative approach. This research method uses a case study method. The subjects of this research are YouTube users whosubscribe channel youtube Praz Teguh. The object of this research is YouTube channel Praz Teguh'sas a medium for entertainment fulfillment. The research theory used by researchers is the theory of Computer Mediated Communication (CMC) which is divided into three parts of Cyberspace, Cybersociety, Cyberculture. The results of this study areusers YouTube thatwhosubscribe to the Praz Teguh channel use Praz Teguh as a source of entertainment, in addition, by using the theory of Computer Mediated Communica- tion, the researchers found that in addition to the YouTube channel subscriber, Praz Teguh uses YouTube as a source of entertainment and information. Researchers also found that the social interactions that occurred in the comments column of youtube channel Praz Teguh's, with various content that adjusted to the needs of the YouTube channel subscribers also formed groups based on the same likes, hobbies and interests.