Pengaruh Program The East Di Net TV Episode 331 Road To Indonesia Choice Awards 5.0 Terhadap Minat Siswa Menjadi Produser TV

Abstract

The East Program aired from January 31, 2015, telling about how the people behind the scenes work in making television tayangans especially a TV producer in preparing an event tayangan. This research was used to determine whether the influence of The East tayangan on NET TV Episode 331 Road to Indonesia Choice Awards 5.0 on student's interest to be a TV producer and how much the influence student's interest to become a TV producer. This research approach uses quantitative with associative types of survey methods and the Stimulus Organism Response (S-O-R) theory. The sampling technique on this research is a Simple Random Sampling. Regression test results have a value of 0.271 indicating a low relationship between the X and Y variables located between the correlation value 0.20-0.399. The value of coefficient determination or R Square of 0.074 can be concluded that the influence of The East episode 331 Road To Indonesia Choice Awards 5.0 on student interest to be a TV producer are 7.4%. The remaining 92.6% is another variable not examined in this research. After conducting this research, correlation between the X and variables are -0.271 with a value of Sig 0.004 < 0.05 that Ho rejected and Ha accepted, which means significant low negative relationship between the influence of The East Program on NET TV Episode 331 Road To Indonesia Choice Awards 5.0 towards student's interest become a TV producer.