PERANCANGAN ILUSTRASI PADA KAMPANYE SOSIAL IMUNISASI MEASLES RUBELLA “AKU SEHAT DENGAN IMUNISASI MR”

Abstract

Social campaign is a communication process that is done to convey an important message to the community. Social campaign conducted to change behavior, attitudes or actions in many people. Social media campaigns work contains information about surrounding the virus and Measles vaccination the Rubella (MR). This work intended to parents especially mothers and children. So the illustration design is customized in order to attract the attention of target audience. The Government of the Republic of Indonesia through the Ministry of health of the Republic of Indonesia is currently holding a MR immunization campaign for introducing MR immunization as a routine immunization and accelerated the Government's vision for Indonesia free of measles and rubella years 2020. In conclusion, this infographics supposed to be printed media of effective education information submission especially for mothers and children.