PENGARUH RUBRIK BERITA “TOP” UPDATE APLIKASI LINE TODAY TERHADAP KEPUASAN INFORMASI PENGGUNA LINE

Abstract

This study aims to ascertain how much the influence produced by Line Today's rubric, Top Update, to the audiences' fulfillment of information (questionnairy survey given to twelfth grade students of Senior High School 13 Tangerang). To understand and apprehend the influences that has been received by the Line user, Positivism were used as the study's paradigm and Uses And Gratification as the main theory. The method used was Explainative- quantitative research method. The explainative-quantitative research method was utilized to gather data throughout students of Senior High School 13 Tangerang. The amount of population is 323 twelfth grade students of Senior High School 13 Tangerang, by using Slovin formula with 5% error rate, thus the sample of research is 179. The significant level of 5% was applied, generated to 0,05. Which means the correlation of two variabels shows a relation that presented by 0,05 alpha and 0.000 sig (2-tailed), hence 0.05 > 0.000 r-table point is more than Sig (2-tailed), that there is the influence of .The value of r square or coefficient of determination as much as 0.480 ( 48 % ) this value considered to be high .According to the theory of that is used there are six indicators known satisfaction to be said that there had been some of the pleasure have had a tip off , of this with the become answers to some of the fact the formulation of a problem in this research .