Perancangan Identitas Visual Untuk Mengangkat Nilai Brand GRIYA MOTOR 168 Lebak Bulus Jakarta Selatan

Abstract

The design of this visual identity aims to create a visual identity for Griya Motor 168 to assert its existence in the world of auto repair shop industry. In this case the creator makes: "Visual Identity Design To Raise Brand Value of GRIYA MOTOR 168 Lebak Bulus South Jakarta" to summarize all vision and mission that exist into one visual form that is logo. This logo will make Griya Motor 168 a differentiator from competitors who move in the same field. In the design of the logo, the designer will use data collection techniques in the form of briefs that will be filled by Griya Motor 168. In the brief it involves many things about what the designers need in the process of designing the logo. Brief will be a reference as to what the logo will be made later, so worthy to serve as the identity Griya Motor 168. And plan the concept of creative and technical concepts in the design process. The final result of the logo will be applied designers to several collateral media, such as: letterhead, business cards, envelopes and others. To emphasize that the logo is worthy placed in many media.