PUBLIKASI KEGIATAN PEMERINTAH KABUPATEN KARAWANG MELALUI INSTAGRAM

Abstract

 The deparment of Communications and Informatics is an agency in Karawang regency that organizes the authority of department affairs in the field of communication and informatics using social media such as instagram as a role in conveying information and publications of local department activities Karawang regency to the public. This study aims to find out how the Publication of Goverment Activities

District Karawang Through Instagram. The question asked in this research is how the Role of Public Relations Office of Communications and Informatics Karawang regency in Publish Local Department Activities Through Social Media Instagram. The method of this research is qualitative and using qualitative descriptive method. The subject of his research is the Office of Communications and Informatics Karawang regency. The research theory is used Concept Role of Public Relations according to Dozier & Broom. Data collection was obtained through observation and in-depth interviews conducted to the Head of Communications and Informatics Karawang as an informant. Data obtained through interview technique and literature study. Result of research that role of public relations as communication facilitator still not optimal done by public relation Department of Communications and Informatisc Karawang regency, because still lack of socialization to society about social media of instagram belonging of department communication and information of karawang causing publication about government activity and dissemination of information about area still not yet delivered with masksimal and right on target. The role of public relations as an expert advisor is still not implemented optimally because public relations still rely on complaints in the community act. Human Resources involved in public relations Department of Communications and Informatics Karawang Karawang still lacking professionals in the field so that the main task has not been done maximally in running the role of public relations Department of Communications and Informatics Karawang. The conclusion of the research is in the four components that are on the concept of Dozzier & Broom that is as Expert Advisor, as Communication Facilitator, Facilitator of Problem Solving and Communication Technician. Public Relations Office of Communications and Informatics Karawang regency has been running two components of the role of public relations optimally that is as Communication Technician and Facilitator Troubleshooter