PENGARUH TAYANGAN UPIN DAN IPIN DI MNCTV EPISODE “TAMAN MESRA “TERHADAP PERUBAHAN KOSA KATA ANAK SEKOLAH DASAR DI TANGERANG Studi Kasus SDN Larangan Selatan 03 Kelas 1, 2, Dan 3
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This study aims to (1) to find out how the impressions of Upin and Ipin on MNCTV watched by students of SDN Larangan Selatan 03 classes 1,2, and 3. (2) To know the vocabulary changes used by SDN Larangan Selatan 03 class 1.2, and 3. (3) Find out how the influence of Upin and Ipin impressions on MNCTV to change the vocabulary of elementary school students of SDN Larangan Selatan 03. This research uses quantitative design which in this subject is students of grade 1, 2, and 3 in SDN Larangan Selatan 03 Tangerang with 176 respondents selected using simple random sampling technique. In collecting data the researchers used questionnaires distributed to students of grade 1, 2, and 3. In this research the researchers used the theory of SOR. The results of this research are H0 rejected and Ha accepted which means that there is a significant effect of the influence of Upin and Ipin shows on MNCTV on changes in vocabulary of elementary school students grade 1, 2, 3 in Larangan Selatan 03 Tangerang Elementary School. Can be seen from the Thitung result of 10109 where Thitung is greater than Ttabel 1.653 (10,109> 1,653) and the Fcount of 102.184 means Fcount> Ftable (102.184> 3.90) with a significance level of 0.000 smaller than α 0.05.
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